The VIP EXTRA Experience

When you join VIP EXTRA, you’re not just becoming a member; you’re entering a realm where your choices are elevated and your preferences are honored. Our tiered system, designed to reward and pamper, ensures that every milestone in your journey is met with exclusivity and gratification.

A World of Partnerships

Enjoy the benefits and privileges not just across our group brands but in a world that celebrates luxury in every form.
Welcome to a world where beauty meets luxury, where elegance meets skincare, and where you, our VIP, are at the center of it all.


On an exclusive set, we sat down with Hubert Wu to delve into this extraordinary venture, discussing life, the essence of glowing skin, the symbolism of red, the power of music, and why Hong Kong is the ultimate city for such an endeavor.

APEIRO Nature’s Gems

We understand the significance of precious materials, acknowledging the timeless appeal of gold, the brilliance of diamonds, the mystique of black caviar and the elegance of pearls. These elements incorporated into our products, pay homage to the natural world and its intrinsic beauty.